Project Description

First Version

This motion graphic video was made for my Graphic Design 3 final in December 2016. The project was to make an advertisement (any medium) advocating for social change.

Being the daughter of a third-generation commercial fisherman, I decided to showcase the differences between farmed and wild salmon.

I used this project as a way to teach myself Adobe After Effects. After one month of work, and several rounds of feedback from my classmates, this was the final result.

Second Version

A year later, I was tasked with re-doing a past project for my Visual Communication 2 final in December 2017. I wanted to use what I had learned about After Effects over the last year and apply them to my very first motion graphic project.

This updated video was shown in one of the university galleries in front of students and faculty.